專題講座(二)/Seminar(II)

開課班級 Class Offered:碩服一A、服研一A 必/選修別 Required/Elective:選修 學分數/時數 Credits/Hours:3/3 本課程旨在介紹時尚產業操作到國際化品牌運行能力(商品企劃、品牌行銷、新聞寫作…),同時並邀請業師輔以個案研究。 This course aims to introduce fashion marketing and industry, management and sales in practice, also includes case study for further independent research.